EOS: Lip Balm’s New Leader

New brands come along every day, but many of them find the business world and competition too much. Some find success, but remain a local name or a secret except for a select few. And then there is EOS lip balm, an underdog brand that had a mission in mind when they created their lip balm. The founders worked diligently to promote their lip balm; to create a worthwhile product that customers would love. They did that wonderfully, and now, just seven years after it all began, the EOS name is one just as well-known as Chapstick. Speaking of the eBay available brand, EOS even toppled sales of the once top lip balm contender. Yes, more people prefer the EOS lip balm to the Chapstick brand!

EOS sells approximately one million orbs of their lip balm each week. This equals more than $250 million in annual sales, and bigger numbers than Chapstick! It is amazing to many that EOS could make such great strides in such a short period, but the brand’s founders weren’t so shocked. They took the time to formulate a worthwhile product, but they didn’t price it at a rate that only some could afford. They listened to their Facebook fans and they didn’t forget the fun that any product needs to be a success. EOS, aka Evolution of Smooth, is certainly a smooth operator with something to prove. And they did just that. EOS lip balms are simply amazing, and the numbers and newfound claim to fame proved just that.



Bob Reina Acting as Co-Author on Martech

There are many companies that fail to achieve their objectives every year, not because they do not have the right talent or resources, but simply because the links in communication are a little bit weak. This is the issue that Talk Fusion’s founders had in mind when they started the company. For the past decade, the company has done its best to provide communication solutions to people that needed it and their current success is the evidence that people need to believe that communication is everything in business.

This week, the founder of the group, who is also acting as the CEO has decided to come back to MarTech and talk about the importance of video communications in business. The article that he has written has been dubbed the Video advertising trends of 2017. The article discusses the trends that were started in 2016 and were innovative. It also speculates on the roles that these trends might play in this year’s corporate environment.

Bob seemed very happy to share his views on the magazine. He was hopeful that the people who will get access to the article will read it and use it as a chance to develop interest in video communication. He reiterated the fact that it was important to really think about using video more. he really sells the idea of video and states that it is more than just simply beneficial and that everyone dreaming of success in advertising should be thinking seriously about the use of video in the process.

He confided that the very first time he imagined the possibility of communicating through video was 13 years ago and his idea was video emails. He states that he was right about the notion that video had tons of untapped potential and that a decade later; people were realizing just how beneficial the medium would be to their different advertising needs.

Talk Fusion

This company was started a decade ago and was made to try and make technologies, applications and other related products out there to the consumers. The company aims at making the businesses they work with better than their competitors using persuasive, memorable and creative videos.

Eric Lefkofsky Loves Reliable Solutions

The passion for business started in college when Eric Lefkofsky was still a student at the University of Michigan. Over the years, his passion has remained evident and today he is a co-founder of a number of companies and a role model American business entrepreneur. He runs different companies based on the idea of providing the necessary answers people seek to have in life. Today,Eric Lefkofsky is the Chief Executive Officer and co-founder of Tempus. In Groupon, he serves as the founder and chairperson while in Echo Global Logistics and Lightbank, Lefkofsky serves as the co-founder. He has also sharpened his skills by working in Mediaocean, Innerworkings and even in Uptake. He is also passionate about transforming every business venture with the use of technology. He believes conventional businesses can be transformed in order to provide the necessary solutions the 21st generation requires.

Lefkofsky attended the University of Michigan where he graduated with honors. He also continued to study law at the University of Michigan Law School. After graduating, he decided to venture into business. He started by borrowing money to get the capital he needed. He also started an online business by the name Starbelly. It was later sold in 2000 to a company called Halo Industries. In 2001, Lefkofsky began a company to provide print procurement services. The success at InnerWorkings gave him the passion for beginning a teaching career at DePaul University. Today, Lefkofsky is also a published author of the book, Accelerated Disruption, on how businesses are affected by growth in technology.

The Tempus Health Company

Tempus is a firm that provides the necessary support and information to health practitioners. In the process, the health experts can make reliable and data-driven decisions. This is achieved through the provision of genomic sequencing services and clear analyses of molecular data to enable medical experts to make the best decisions. In the process of gathering more data, medical experts are able to advance research programs in order to make treatment better. Over the years, the company has also come up with a way of battling cancer through the use of a special operating system.

Lefkofsky Foundation

Lefkofsky and his wife Elizabeth started a foundation in 2006. They decided to form a charitable trust in order to support charitable events, education, and research. Over the years, the focus of the Lefkofsky Foundation is to support children. Since it was started to date the foundation has become of great help to over 50 companies.



Sujit Choudhry is a constitutional expert and advisor with a broad range of experience in legal building processes. He has provided technical advice in countries such as Jordan, Nepal, Tunisia, Libya Sri Lanka, Ukraine, and Egypt among others. He has provided guidance through lectures and talks in many other countries concerning this field. He tends to address constitutional design as a tool for managing the transition from violence to democratic governance especially in ethnically divided societies. His research addresses issues of broad concern in comparative constitutional law. His published works are over ninety including book chapters, working papers and reports. The professor holds degrees in law from Harvard, Toronto and Oxford.  More of Choudhry on linkedin.com.

As the founding director of the Centre for Constitutional Transitions,  Sujit Choudhry has partnered with non-governmental organizations, universities, and other global organizations to not only generate knowledge but to also bring together and help in building consensus around research and at the same time offering policy options to other practitioners. Having been a Member of the governing Toronto advisory panel, and also a board director of Legal Aid Ontario, a massive publicly funded legal assistance program,  Sujit Choudhry has enormous experience in comparative law.

Comparative law is the study of the various legal systems in the international platform. These involve their similarities and their differences. This is often necessitated by the high levels of internationalism, economic globalization and also democratisation. This involves looking into the different constituents of the laws and their various disciplines under this law. Such constituents include comparative administrative law, comparative civil law, comparative commercial law and comparative criminal law. The importance of comparative law includes; gaining more knowledge of the legal systems currently, to streamline the legal system in place. The comparative law helps in informing all other legal fields of private and public law.It also helps to address the question of transplanting laws from one system to another while providing insights to concepts of general application and also conflict analysis.  Based on crunchbase.com.

The study of comparative law would help institutions such as the United Nations in analyzing the laws ofvarious countries especially in regard to treaties they intend to sign.

Be sure to visit this site http://officialsujitchoudhry.com/

The Brazilian Law Industry: The Million Lawyer Country

Brazil is a huge country with numerous schools that offer law as a subject to be taught. With literally several thousand courses to offer, they have managed to reach the million mark when it comes to the number of lawyers. They have the highest number of lawyers in the world.

The main reason as hinted above is the availability and ease of access to the law schools to study several law courses that you will find. This makes it a viable option for more and more people, and they take the opportunity.

Here Are Some Of The Statistics

The National Council of Justice decided to collect statistical data to account for the high number of lawyers that Brazil has. Here is what they found out about the law industry.

In summary:

  • Brazilian Law Schools have a record total of 1240 courses in the field, making it possible for anyone interested to study a certain type of law that they will choose.
  • The Brazilian Bar Examinations recorded that there were over 800,000 lawyers passed their examinations.
  • There was also the fact that if all of the lawyers who took the Bar exam were to succeed, there would be over 3 million lawyers in Brazil.

Controlling The Quality

The Brazilian Government has seen that the lawyer numbers are increasing at an alarming rate making this business an over flooded one. They have initiated methods to cull the less useful courses.

Ricardo Tosto: The Lawyer With An Agenda

Over the years, Ricardo has done several jobs that have propelled him to the big shot lawyers at the top of the food chain. He has represented:

  • Corporate Firms
  • International Companies
  • Political Figures
  • Governments
  • Pro Bono

Alma Mater

Ricardo earned a degree from the Universidade Presbisteriana Mackenzie and an Extension in Business Management.


Ricardo started small and quickly clawed his way to the top with hard work and good presentations. Right now, he trains associates at Leite Office, Tosto and Barros Advogados where he works. He is a good lawyer with a good reputation.

How Igor Cornelsen’s Accomplishments as a Banker and a Commodity Investor inspire Ambitious Entrepreneurs

Igor Cornelsen is an executive and stock market guru from Brazil. He also works for Bainbridge Investments, a firm that deals in liquid assets, real estate, and private equity. Cornelsen works as a proprietor of this company. Before joining this company, Cornelsen worked as a banker in Brazil and held various executive positions until he retired in 2011. He appeared in several publications and investment websites as an example of business leaders with immense knowledge in financial matters on wikidot.com. Cornelsen offers consultation services to corporations and individual clients.

Cornelsen’s investment tips to entrepreneurs

Cornelsen’s primary business strategy is long-term investments. For years, he has been encouraging people to venture into long-term business deals. He also emphasizes in investing in damaged stocks. These stocks are cheap and stabilize with time, fetching significant returns on icrowdnewswire.com. Cornelsen also advises people to spread their investments. This strategy increases an investor’s likelihood of reaping immense profits from his or her diversified stock portfolio. He also cautions investors about getting involved with damaged companies. Based on his experience, these businesses are a risky endeavor and result in loss of investment capital.

Igor Cornelsen is involved in foreign trade. He advises customers to familiarize themselves with the laws and regulations of a foreign country. That way, they can work comfortably without facing major incidents. Cornelsen also encourages businessmen and women to assess the advantages and limitations of any money lending organization before borrowing money. According to Cornelsen, some banks offer favorable interest rates than others and knowing this helps an investor make informed decisions. He also encourages people to invest when young. An early beginning means maximum returns in the future. However, later investments are equally good.

Cornelsen’s role at Bainbridge Investments

Financial matters are crucial and penetrating the corporate world requires confidence and precision. At Bainbridge, Igor Cornelsen works to guide young entrepreneurs on the expected and unexpected market trends. He also coaches business people on how to attract investors and make them bend to one’s vision. Cornelsen uses Bainbridge as a platform to reach out to individuals in the investment circles. His background as a banker puts him in a strategic position since he understands all financial needs.

Learn more about Igor Cornelsen:

Rona Borre is an Influential Woman in the Human Capital Sector

Rona Borre, The Influential Female Entrepreneur
Rona Borre, The Influential Female Entrepreneur

Rona Borre is one of the most accomplished female entrepreneurs and leaders from Chicago. She heads the Instant Alliance, a Chicago-based center of staffing and recruitment solutions. The company has experienced a drastic growth under the remarkable leadership of Borre. It is currently a prominent women-owned business entity.


Borre’s Accomplishments as a community leader


Rona Borre is a role model to young women who are dreaming of making it in the business world. She organizes several mentorship programs aimed at equipping young female entrepreneurs with entrepreneurial skills. She is a committee member and holds numerous leadership positions with the Young Presidents Organization and the Chicago-based Economic Club.


Media feature and awards


As an innovative and experienced leader in the human capital scene, Borre has profiled on Crain’s Chicago, CNBC, USA Today, CNN, and CBS 2 Chicago. The Business Ledger has listed her as one of the most prominent women in business. The Women Magazine named her the Enterprising Woman of the Year. Borre excels in matching companies with competent employees. She is a graduate of the globally known University of Arizona and holds a BS in business.


Instant Alliance


Instant Alliance is a unique staffing firm headquartered in Chicago. The company goes beyond knowing the needs of its customers and candidate – it dives deeper into what makes them exceptional. Instantalliance.com manages talented experts who specialize in helping companies maintain their rapid growth by connecting them with the right talents. The firm concentrates on identifying passionate people who have the potential of becoming leaders and transformers. Get redirected here.

Troy Mcquagge Has Been Honored With a Gold Win by One Planet Awards, CEO of the Year, 2016

The CEO of USHEALTH Group was recognized as the Gold winner in the 2016’s One Planet Awards, CEO of the year. Planet One Awards is an international program that is leading in honoring organizations for their professional excellences and business in all industries across the world. All organizations in the world are qualified to succumb their nominations whether private or public, whether profit-making or not, whether established or start-ups and the size don’t matter as well. Their categories of honor include new products and services, executives, Corporate Communications, PR as well as marketing.

USHEALTH Group is one of the leading insurance holding company in Ft. Worth, Texas specializing in innovative health coverage for small business owners and self-employed people. The company focusses on combining its employee’s talents and agents so as to deliver profitable and competitive insurance products. When Mr. McQuagge joined USHEALTH Group in the year 2010, he came up with an initiative to restructure the company’s captive distribution agency, the USHEALTH Advisors. Apparently, his initiative was a success, and this led him to be elected as the CEO of the company in 2014. Under the management of Mr. McQuagge as the CEO, USHEALTH Group managed to achieve an exceptional success profitability and growth despite the stiff competition in the individual health insurance market.

Mr. McQuagge expressed his delight to be honored by the prestigious One Planet Awards in the venerated industry. He said that apart from him being recognized, it is also a recognition of everyone involved at USHEALTH Group, Inc. He added that it is an evidence of their commitment as a company to offer innovative health coverage aimed at solving healthcare affordability problems at all times.

About Troy McQuagge

Troy McQuagge has been the Chief Executive Officer and the President of USHEALTH Group, Inc. since 2014. He started his career in 1983 at Allstate Insurance Company. He later worked for United Insurance Companies Inc. (UICI) which was a student’s insurance division. He became the president of the agency since 1997, and by 2006 the agency was acquired by a private investor who changed its name to HealthMarkets. Mr. McQuagge became the leader of the sales and marketing department dealing with self-employed division. The company under his control realized over $1 billion premium sales volume in the year and led to the company to win the Insurance Sales Organization of the Year from Stevie Awards and Selling Power Magazine.

At USHEALTH Group, he served diligently, and the company has grown successfully offering innovative health coverage products in the insurance industry. Mr. McQuagge has also served as the CEO and president of Freedom Life Insurance Company of America and other USHEALTH Group’s subsidiaries. Mr. McQuagge graduated in 1983 from the University of Central Florida holding Bachelor of Arts in legal studies.

Why SEO Brand is an Indisputable Authority in Online Reputation Management

Businesses can effectively broadcast, market their brand, and establish meaningful relationships with new and existing clients by leveraging a strong online presence. The outcome of the process of creating and maintaining a robust online presence is either a negative or a positive online reputation.

Brands are aware that the journey of building a solid online reputation is lengthy and challenging. Fortunately, the SEO Brand’s team of professionals dedicates its time, experience, and resources in representing brands that may need assistance or help with challenges associated with online reputation management. SEO Brand also assists brands to restore their reputation through legally acceptable procedures.

What is online reputation management?

With increased Internet accessibility, the number of users has skyrocketed. Therefore, people are consuming data and information a bit faster than a few decades ago. Online reputation management is a digital asset for ensuring information about a particular brand available on the Internet does not harm its reputation in any way. Reputation Defender reviews goes beyond just building and maintaining a solid digital presence. It involves combining the fields of public relations, social media, digital marketing, journalism, and the advancement of web development technologies, and leveraging them to create brand awareness or market an existing one.

The primary aim of online reputation management is to popularize content that highlights a brand’s preferred image with a calculated plan in place, which gives the brand the power of controlling the type of information users can access via the online platform. Brands can enhance their level of visibility, prestige, and storytelling by executing a successful strategy.

What is SEO Brand?

SEO Brand is a prominent online reputation management firm that started its operation in 2005. Since its inception, the company has evolved concurrently with the digital marketing arena. It offers a broad scope of services, ranging from SEO services, business reputation management, and PPC management. After a decade, SEO Brand has expanded its portfolio of services to include online reputation management.

SEO Brand’s mission is to assist brands to boost their visibility and awareness to increase traffic searching and, in turn, boost profits. It helps brands and businesses to evaluate aspects of online marketing and guide them in building a strategy that restores visibility, irrespective of their size or industry.


Benefits of Using Shampoo and Conditioner

There are many different hair care products available in the shop today. It however becomes difficult in case you have no idea on what to look for. Getting professional help will help you decide on the right hair products which will not cause any harm to your hair. It is important to understand that different hair types require different hair products depending on what they lack or need. Make sure you understand what your hair needs to ensure you purchase products which will work perfectly. Wen by Chaz products are most reliable hair products which can be used by women who have strong and damaged hair without causing any more harm to it.

These products are highly recommended since they protect your hair and makes it strong, nourished and healthy. It is very easy to style and brush your hair using these products, hence no need to use curling irons which only makes your hair weak. Wen hair by Chaz product are also designed to help women who have dyed hair to keep it safe from damages caused by the harsh chemicals present in the dye. This will ensure your hair is free from damages such as breakages to keep it strong and healthy all the time. Wen hair care products are Sephora available and can also be purchased online via http://www.ebay.com/bhp/wen-hair-care.


Hair products such as shampoos and conditioners are also essential for your hair. After a long sweaty day at work, it is important to treat your hair by cleaning it thoroughly using the best hair products such as shampoos. This hair products gets deep into your hair and reaches the scalp leaning your whole head leaving it clean and fresh. Conditioners also work to ensure your hair remains strong and healthy all the time. This can only be achieved by using it frequently and leaving your hair for about ten minutes after the application. This will give time for the conditioner to work and then clean it off afterwards.

For more hair care tips, check out Wen hair care’s Twitter page.

View the Wen company profile on crunchbase.com.